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Opening Edinburgh Business School up to the world

24 August 2016

With over 600 entries into the DADI Awards in 2016, we're thrilled to announce that Edinburgh Business School has been shortlisted as a finalist for best website for 2016. Winners will be announced in October. Here is the story of the project and its results.

Go Ape, the UK’s number one forest adventure, gets personal

13 July 2016

Sussex-based owners Tristram and Rebecca Mayhew have built one of the fastest growing companies in the country. Now with over 30 UK sites and 15 US sites and a growing portfolio of adventures under the Go Ape brand, they needed a robust website that would support their drive for delivering a superior visitor experience from the very first interaction. We were appointed back in 2015 to help them realise their ambitious plans.

University of Gloucestershire scoops bronze award for best website at the 2016 HEIST Awards

11 July 2016

A great win for our client The University of Gloucestershire who scooped a bronze award for best website at the 2016 HEIST Awards.

Building a successful digital business - join us at this BIMA breakast on 24th July in Edinburgh

21 July 2014

We have joined up with Nile in Edinburgh to co-host the second BIMA 'Breakfast Briefing' which will look at ‘Building a Successful Digital Business’ and the issues around this.

16th July we're speaking at CharityComms: Audience First.

24 June 2014

We’ll be discussing how to employ the latest digital-first tactics that drive actions and reactions in an increasingly challenging sector. 

Insert Coin: What video games can teach us about designing stronger digital experiences

20 June 2014

A recent Bond University report into video game habits in Australia states that the average adult gamer has been playing video games for 12 years. As digital experience designers, what can we learn from the techniques game makers have been using to form these strong bongs with their players?

The Mobile Experience - how and where are your customers engaging with you?

20 June 2014

Just launched - The Mobile Finance Experience Whitepaper’surveys 50 financial organisations, from banks and building societies to asset managers and online only providers, to see who is providing the best mobile experience for their customers.

Read Precedent's interview in the latest edition of .Net magazine - 'How we built RNIB'

20 June 2014

The latest edition net magazine has just been published and the showcase feature 'How we built' is a four page interview with a few of our rather talented team, responsible for the responsive, accessible site that we completed this spring for the Royal National Institute for the Blind.

Join us on 2nd July where we will be speaking at an exclusive event for membership organisations

19 June 2014

Join us on the 2nd of July for a free conference for membership organisations, that will look at how the sector can and should be using digital and new technology to make attracting and retaining members that much easier.

Precedent ranked no.11 in Econsultancy’s UK design and build rankings published today

17 June 2014

The Econsultancy Digital Top 100 has just been published and Precedent have jumped up the league table once more. We’ve moved up a whopping 21 places year on year to no.54 and once again we've moved up the design and build rankings, sitting just shy of a top 10 UK spot at no.11.

Engaging with your audience in the digital world

09 June 2014

It’s not about working in silos and delivering your strategy document, it’s about collaboration and reacting to the trends and developments around you. Read our latest guest blog, inspired by our report and seminar series which explores how organisations can and should be 'engaging with their audiences in a digital world'.

New responsive website and intranet for Homerton

20 May 2014

Launched today, Homerton’s new website aims to incorporate all of their hospital and community health services, following on from the integration of community health services which marked a major transformation of Homerton’s role and identity as an organisation.

Henderson Global Investors wins AIC Best Website Award

19 May 2014

Last year we were commissioned by international investment company Henderson to assist in the development of a new digital experience platform as part of a global rebrand for the company. It launched earlier this year and we are delighted to say that it has just won Association of Investment Companies (AIC) Best Website Award 2014

Four ways city councils can get to know their users

12 May 2014

Part of a UX Consultant's responsibility is to truly understand the people we are creating for in order to ensure the digital solutions we create align with their needs and provide value. Here are four ways for city councils to better understand their residents, visitors and business owners.

Setting a Precedent

02 May 2014

From one man and a Mac to a global operation, 2014 sees Precedent mark 25 years in the digital industry. 

That was the Drum's perspective this week as they featured a piece celebrating our very own quarter century in the same year as the World Wide Web.

Precedent collaborate with The Drum to celebrate the 20/2000 visionaries

02 May 2014

This month we collaborated with marketing magazine The Drum to create the 20/2000 visionaries campaign, to mark our 25th anniversary and to celebrate the work of 20 other digital pioneers that have been around pre-2000 and achieved great things. 

Managing innovation in the new digital world

01 May 2014

You know you work in a rapidly changing industry when 2004 felt like ‘a simpler time’. But when exactly did websites stop being just websites? Our Global Head of Digital shares her three top tips on managing digital innovation.

25 Glorious Years

02 April 2014

How do you visualise 25 years in digital? Here's an insider look at the new brand mark created by our designers to celebrate Precedent's latest milestone. 

Water Corporation: Quenching the Thirst for Self-Service

28 March 2014

After conducting a survey of more than 800 residents, Water Corporation identified the need to improve the way in which they interacted with customers and the wider community through a business-wide digital transformation.

New mobile site delivers practical support on the move for medical professionals

27 March 2014

Today sees the launch of the new BMA mobile site, with an informed information architecture that has been created using data been gathered over the past year on the most visited pages both on mobile and desktop.

Sharing the latest digital trends and our top tips for graduates getting into digital

20 December 2013

Our Head of Digital, Lindsay Herbert shares her thoughts on digital trends and with dot rising at this years Digital Marketing Show.

Watch the new video case study for the 'Home of Golf'

13 December 2013

We had the pleasure of working with the team at St Andrew Links, delivering a new website and mobile app that informed and engaged the user and provided a world class experience. Watch our latest video telling the story of how we helped  transform the online presence for ‘The Home of Golf'.